This was a special collaboration with a leading organic farming brand, known in China as a rare “slow brand” — pragmatic, understated, and committed to long-term values. They invited us to design their first glass bottle and packaging system for a premium dairy line.

The client specifically chose us for our expertise in design insights and design thinking, expecting us to go beyond form-giving and help shape a more complete product positioning through research-driven design.
 

For us, as fans of the brand, this project carried both excitement and responsibility. The challenge was clear: while the team had industrial design experience, none of us had worked with glass before. To bridge this gap, we brought in glass artist Wendi, whose expertise opened new creative possibilities.
 

Unlike most projects that start with consumer research, we began with factory visits — learning glass-making, mold development, and production constraints. This early immersion in the material proved critical for shaping both the creative direction and the project timeline.